Baemin's 'Single Bowl' Service Triumphs with No Minimum Order Limit
Creatrip Team
a year ago
The South Korean food delivery service Baemin's new 'Single Bowl' feature has proven successful within a month of launch by eliminating the minimum order requirement, allowing users to easily order meals for one person. This has catered to the growing trend of single-person households, boosting orders by 12 times and increasing participating vendors by 2.6 times compared to the previous month. Baemin supports this with waived service fees for orders under 10,000 KRW and plans for substantial fee support, forecasted to enhance both user convenience and vendor profitability.