G-Dragon Launches Third Highball and Donates 880 Million Won
Creatrip Team
10 months ago
On September 13th, G-Dragon, a famous South Korean singer, introduced his third highball creation in an event at the Grand Hyatt Seoul. He also donated 880 million won to the Just Peace Foundation, where he serves as honorary chairman. The highball release was a collaboration between G-Dragon's fashion brand 'Peaceminusone', Galaxy Corporation, and liquor company Buruguru. Unlike the previous versions which were wine-based, the new release features a cognac base and a higher alcohol percentage of 8.8%. The launch event celebrated three highball flavors symbolizing themes of peace, emotion, and coexistence. G-Dragon expressed that this artwork-themed highball reflects individuality and transcendental unity. Proceeds from the sale contributed to his donation aimed at supporting youth alcohol addiction treatments. The event also promised future innovations in sustainable culture and donation through Peaceminusone's adventures in entertainment technology.
