Comfortlab Launches 'CURVEWEAR' with Hwasa and Principal Dancer Kim Dan-bi
Creatrip Team
22 days ago
Comfortlab has launched CURVEWEAR, a next-generation shapewear category using ergonomic design and a newly developed 'Flex' fabric to reduce pressure while smoothing body lines. Drawing on over 20 years of pattern and bra-cup expertise, the brand applied body-contouring, movement-friendly patterns to create natural silhouettes and comfortable wear suitable as standalone tops or functional innerwear. The 2026 F/W campaign features singer Hwasa—showcasing confidence in a CurveFlex bodysuit—and Kim Dan-bi, principal dancer of the Houston Ballet, demonstrating fluid movement that highlights the line’s mobility. The initial CurveFlex lineup includes five styles: bra-embedded bodysuit, bra-embedded tank (nasi), short-sleeve tee, long-sleeve tee, and turtleneck tee, focusing on daily basics that combine shaping and bra functions. Comfortlab plans to expand the CURVEWEAR range by season, purpose, and target shaping areas; the collection is now available on the official website with launch promotions.
