Lotte Wellfood Runs ‘Premium Ghana Taste Week’ Pop-up Experiences Across Korea
Creatrip Team
a month ago
Lotte Wellfood’s chocolate dessert brand Premium Ghana will hold a ‘Premium Ghana Taste Week’ from Feb 1–14, partnering with about 20 dessert cafes and lifestyle shops to promote the brand message of “a small reward for myself.” Participating venues will host tailored experiences showcasing new products, tastings and themed photo zones. The main hub in Seongsu-dong at LP cafe “Vinyl Seongsu” (LP = vinyl record) will feature a Premium Ghana photo zone, one-day classes, live performances, and limited-edition desserts — including a Triple Berry–inspired baumkuchen filled with berry filling and topped with an LP-shaped chocolate. Attendees can also try three winter chocolate releases (Triple Berry, Cookie Berry, Langues de Chat Cheese Berry). On Feb 13, a special Valentine’s event will offer pre-registered visitors fragrance-making (“perfume-making”) and flower-wrapping classes plus live music. Details will be announced on Lotte Wellfood’s Instagram (@lottewellfood).
