Matching Outfits for Pets and Owners Trend in South Korea
Creatrip Team
a year ago
In South Korea, matching outfits for pets and their owners, known as 'family looks,' are gaining popularity as part of a trend called 'petwear.' Major fashion brands like BYC and HAZZYS are expanding their pet clothing lines, offering stylish and functional items. Recently, BYC participated in the 'The Hyundai Pet Fair,' showcasing their summer collection of 'Gaeryas' (functional clothing line for dogs with features like insect-repellent). HAZZYS, another brand, released a special 'Happy Puppy World Edition' to mark International Puppy Day, with proceeds partly supporting stray dog welfare. This reflects a growing interest in integrating pets into fashion and promoting responsible pet ownership.