MUSINSA and Korean Intellectual Property Office Collaborate on IP Protection for K-Fashion
Creatrip Team
a year ago
MUSINSA, a leading Korean fashion platform, held a meeting with the Korean Intellectual Property Office to discuss strategies for protecting intellectual property (IP) of K-fashion brands amidst their global expansion. MUSINSA and the office plan to enhance fair competition and consumer trust through proactive measures, such as thorough inspection of products on the platform. The discussion also highlighted the necessity of government-private sector collaboration to address unfair competition and bolster IP protection. These efforts aim to support the international growth of Korean brands.