Must-visit brand recommendations when going to Hongdae (Discount Tips!)

Exclusive Discount Tips for Trendy Shops in Hongdae

Yujin Kim
a month ago

Hello everyone! 

This is a Korean travel information platform updated daily by Koreans, Creatrip.

Hongdae is one of the central areas and university districts in South Korea, with interesting and fun attractions, restaurants,

Until the end of shopping spree, it is the most representative tourist destination in Korea!

Today, I'm going to share with you a popular shopping destination in Hongdae that is loved not only in Korea but also around the world.

At the same time, there is an exclusive offer that can only be enjoyed at Creatrip! It's the 'Hongdae Shopping Discount Package,' so don't miss out.

This promotion package brings together a wide range of shopping attractions in Hongdae, offering exclusive discounts and free gifts.

From the trendy fashion brand known for Korean KPOP idol private clothing, to the unique flagship stores in Hongdae, most of the trendy brand stores in the Hongdae area are available!

20 physical stores all have discounts, the Hongdae shopping discount package is currently only 8,000 Korean won!

It costs over 10,000 Korean won just to eat at a restaurant?!   

Only now, there is an early bird offer that allows you to smartly enjoy the pleasure of shopping in Korea!

Hongdae Shopping Package Details

  • Discount Package Contents: Price discounts and special gifts at checkout (please refer to the details, promotions may vary by store)
Hongdae Shopping Package
(2nd Early Bird | 9.18~12.25)
84% OFF
₩50,000 ₩8,000

*Depending on the store's circumstances, the gift may be replaced with a similar product or vary.

Hongdae Shopping Discount Package

Click Here!

Google Maps👉

Purchase Notes

  • Hongdae shopping discount package is for one person's use only
  • After purchase, the validity period is 7 days from the start date.
  • Within the validity period, you can enjoy exclusive offers by presenting the certificate at any of the listed stores.
  • The coupon can only be used once at the same store within its validity period.
  • For store rules and eligible stores, please refer to the text description in the main body.

Shopping Tips

  1. Save this blog post and check out the stores you want to go to.
  2. If you save the map above in advance, you can set your shopping route more efficiently.
  3. Go to multiple stores in Hongdae within 7 days after the specified date and enjoy the highest discount shopping pleasure.

Shopping Spots in Hongdae


1. Covernat (커버낫)

  • Address: 서울 마포구 잔다리로 24 1F (커버낫 플래그쉽)
  • Business Hours : 12:00 - 21:00 (No break time)
  • Promotions: 
    •Covernat socks gifted to all customers
    •Additional mini bag given for purchases over 100,000 Korean won

Reserve Here

Covernat launched in South Korea in 2008 and has since become a beloved representative street brand from Korea worldwide.

Covernat's unique charm lies in its inspiration of vintage style, yet presented in a modern Korean style!

Covernat's representative minimalist fashion style includes everyday items such as short-sleeved T-shirts, sportswear, and hooded university T-shirts that feature the C LOGO.

Recently, the popular actor Lee Dae-han has been appointed as the brand model, making Covernat even more loved by people!

At the Covernat flagship store in Hongdae, you can try on most of the products, please remember,

As long as you have the Hongdae shopping discount package, you can also receive a free gift, so don't forget to bring it to enjoy the promotion.


2. 3CE | STYLENANDA (스타일난다)

  • Address: 서울 마포구 와우산로29다길 23 (스타일난다빌딩)
  • Business Hours : 11:00 - 22:00 (No break time)
  • Promotion: 
    • Random mini lip gloss gifted to all customers who make a purchase
    • Additional travel makeup bag given for purchases over 70,000 Korean won

Here you can find trendy items from Stylenanda and makeup products from 3CE!

This is a large store, with 3 floors inside a building + a café.

One floor has 3CE's signature products, lip gloss, eyeshadow, makeup bags, etc.!

On the third floor, Stylenanda's unique fashion women's clothing is waiting for you.

Prepared various summer products and upcoming autumn products, super easy to shop, want to buy every style!

When I went to the store, there were many people, from foreigners to Koreans, all carrying Stylenanda shopping bags.


3. M PLAYGROUND (엠플레이그라운드)

  • Address: (Station 2)서울 마포구 어울마당로 94, (Station 3)서울 마포구 어울마당로 132
  • Business Hours : 10:00 - 24:00 (No break time, Fri & Sat : 10:00 - 25:00)
  • Promotions: 
    • Additional stickers with purchase of 30,000 Korean won or more
    • 3,000 Korean won discount + additional socks with purchase of 50,000 Korean won or more
    • 5,000 Korean won discount + additional socks with purchase of 70,000 Korean won or more
    • 10,000 Korean won discount + additional socks with purchase of 100,000 Korean won or more
    *Please note that the gift giveaway may change or end when the promotional gifts are out of stock.

Reserve Here

M Playground often appears in representative university areas in South Korea such as Hongdae, Sinchon, and Konkuk University!

If you want to buy a variety of products at affordable prices, this is a highly recommended store.

From short-sleeve T-shirts, loose-fit T-shirts, cloud bags, work pants, and other trendy items that are the hottest and most popular in Korea,

From socks, necklaces, earrings, to comfortable athletic sets, we have everything you need. Perfect for those who are in urgent need of purchasing or looking to get affordable everyday accessories.

M Playground also has several branches in Hongdae.

If you go shopping in the main areas of Hongdae with the Hongdae shopping discount package,

You will definitely visit M Playground, and if you spend 30,000 Korean won here, you will receive a free gift.

You can also enjoy more discounts, so be sure to remember to purchase the discount package before going to Hongdae!


4. Ebbets Field (이벳필드)

  • Address: 서울 마포구 독막로7길 27
  • Business Hours : 12:00 - 21:00 (No break time)
  • Promotion: No minimum purchase required, all products are eligible for a 10% discount

Reserve Here

Ebbets Field is one of the hottest fashion brands in South Korea right now, combining sporty style with comfort and trendiness.

Overfit short-sleeve T-shirt, sportswear, and baseball cap are very popular. The editor thinks that products with a logo showcase the unique personality of Ebbets Field.

A noteworthy mention is that,

Ebbets Field flagship store is the only place where you can actually touch the materials and try on Ebbets Field products, so I recommend everyone to go and check it out.

In addition, the interior decoration of the store is full of sports style and comfortable, so the feeling of shopping is super great!

5. Fallett (팔렛)

  • Address: 서울 마포구 잔다리로 24 2F
  • Business Hours : 12:00 - 21:00 (No break time)
  • Promotions: 
    •Store discount at all times
    • Fallett Hairpin gifted to all customers who make a purchase
    •Additional 5% discount on purchases over 100,000 Korean won

Reserve Here

Fallett is a brand under the same fashion company as Covernat and Ebbets Field, which were introduced earlier. It is the most feminine and free-spirited casual brand among the three brands.

Cat-themed T-shirts are particularly popular, and you can see many recently trendy Bloke core style items, because it is the fashionable style that New Jeans has been wearing a lot recently.

In addition, it is in the same building as Covernat, making it super convenient to browse. Isn't it great!

Bags and hats are also popular items at Fallet. There are many spacious and large bags, recommended for those who need to carry a lot of things and items every day!

Especially when traveling, you will find that a large capacity bag is really super practical, which is the reason why I want to recommend it to everyone twice. Haha.

And, with the shopping discount package, no matter how much you buy, you can enjoy up to 15% off. There is no reason not to go shopping~!


6. COMMON UNIQUE (커먼유니크)

  • Address: 서울 마포구 동교로23길 32-23 1F
  • Business Hours : 12:00 - 21:00 (No break time)
  • Promotions: 
    • No purchase limit, all products are eligible for a 10% discount
    • 1 Extra gift with purchase of 70,000 Korean won or more (hairband or socks)

Reserve Here

Common Unique Hongdae Store is a physical store for women's online shopping!

The brand's core value is 'making it easy and comfortable for anyone to achieve an expressive style.'

Selling various shirts, knit tops, dresses, and other feminine and fashionable items.

Especially Common Unique, is a brand that many idols and actors will wear.

Here, there are also photos of the same clothes and outfits that celebrities have worn.

So it's also nice to refer to it when shopping for clothes.


*1 Extra gift with purchase of 70,000 Korean won or more (hairband or socks)

7. NO MANUAL(노매뉴얼)

  • Address: 서울 마포구 와우산로22길 75 1층
  • Business Hours : 13:00 - 21:00 (No break time)
  • Closed : All public holidays in Korea
  • Promotion: No minimum purchase required, all products are eligible for a 10% discount + free socks

Reserve Here

This is NOMANUAL, a famous street fashion brand known as the MZ generation. Feel the super unique and hip-hop atmosphere from the entrance!

As soon as you enter, the museum-like decoration and atmosphere seem to emphasize the brand's sense of fashion.

There is also a separate oversized fitting room, so you can try on your favorite clothes here.

NO MANUAL's individual products have a unique design that sets them apart from other brands.

The editor unexpectedly really likes this brand because it doesn't feel particularly fancy or difficult to understand, it has a refined and high-quality sense.

Accessories such as hats and keychains are also great for adding a stylish touch to your outfit!

8. SUPY(수피)

  • Address: 서울 마포구 홍익로2길 35
  • Business Hours : 12:00 - 22:00 (No break time)
  • Promotion: 
    • Purchase over 50,000 Korean won and get a discount of 5,000 Korean won
    • Purchase over 100,000 Korean won and get a discount of 10,000 Korean won

Reserve Here

A very large building that can be seen as soon as you exit from Exit 4 of Hongik University Station! This building is AK Shopping Center.

Next, let's introduce a stylish concept store called Supy, which is located inside the AK Shopping Center.

From the entrance, I feel like I walked into a hidden alley in a movie, haha.

The interior decoration of the store is full of the fashionable and magical atmosphere of a construction site, making it a unique and special place to visit!

Recently, there's been a trend in South Korea for graphic T-shirts and accessories. If you like unique and interesting fashion items,

Or if you want something unique and not easily found, this Supy store is a must-visit!

9. anyonemore(애니원모어)

  • Address: 서울 마포구 양화로 188 AKPLAZA 홍대점 2F
  • Business Hours : 11:00 - 22:00 (No break time)
  • Promotion: 
    • Receive a random accessories (necklaces or rings) for purchases over 30,000 won 
    • Enjoy a 5% discount on purchases over 80,000 won

Reserve Here

The next store, just like the previously mentioned Supy store, is located in AK Shopping Center! It's called AnyoneMore.

There are many teenage and young adult female customers here! Their online stores are also popular in Korea, so they have always ranked highly on the internet.

There is a wide variety of products, including delicate and cute dresses, skirts, pants, handbags, and accessories, all without a colorful feeling.

Many popular vintage-style colors and designs are currently in fashion.

Especially, the editor must recommend this brand to fashion enthusiasts who are interested in monochrome or minimalist fashion items.

And AnyOneMore's pants are very famous! Especially for those who often wear wide pants, there will definitely be styles that you like!


10. WONDER PLACE (원더플레이스)

  • Address: 서울 마포구 양화로 176 1층
  • Business Hours : 11:00 - 22:00 (No break time)
  • Promotions: 
    •10% discount on all purchases, regardless of the amount (excluding already discounted items)

Reserve Here

Looking to delve into Korean fashion trends? Look no further than WONDER PLACE!

This curated boutique houses popular brands like Covernat and WhatitisNt, as well as up-and-coming trendy labels. 

Among all their locations, the Hongdae branch is by far the most popular and expansive. The spacious layout and wide range of designs in all sizes make it a breeze to try on outfits and get a feel in front of mirrors. 

A pro-tip for shoppers: take inspiration from the expertly styled mannequins! Many customers frequently inquire about the ensembles showcased on them, thanks to the staff's attentive styling.

11. Chaakan (착한구두)

  • Hongdae Store Address: 서울 마포구 와우산로27길 56
  • Yeonnam Store Address: 서울 마포구 동교로 238
  • Business Hours : 12:00 - 22:00 (No break time)
  • Promotions: 
    • 10% discount on all purchases, regardless of the amount 
    • Receive a set of 4 shoe pads with a purchase of 70,000 won or more

Reserve Here

For footwear that merges style, comfort, and affordability, head over to Chaakan, a renowned brand for its value-for-money shoes. With Shopping Pass, you get discounts at both the Hongdae and Yeonnam branches. 

The former, characterized by its distinctive white house-shaped facade, is not only an Instagrammable spot but also boasts a variety of trendy shoes for each season.

The attentive staff ensures you find your perfect fit. I couldn't resist their adorable sliders! 

 Meanwhile, the Yeonnam branch offers a more relaxed shopping environment due to its quieter location and smaller size. 

Regardless of where you shop, remember: any purchase guarantees a 10% discount and buying just two pairs gets you a handy set of shoe pads.


10. Sculptor (스컬프터)

  • Address: 서울 마포구 와우산로11길 16
  • Business Hours : 13:00 - 20:00 (No break time)
  • Promotions: 
    • 10% discount on all purchases, regardless of the amount 

Reserve Here

Have you heard of Sculptor? A street brand that's been making waves recently with its trendy and witty designs. 

 Their Hongdae store embodies the brand's unique flair right from the entrance. Inside, you're met with an array of fashionable pieces, from the cute FW new arrivals and windbreakers to items from their sister brand, Badee. 

Their designs range from idol-inspired outfits to versatile daily wear. It's evident they prioritize quality in their material choice, especially noticeable in their hoodies, which are thick yet comfortably fit.

By the way, don't forget to check out Fetch, located in the basement of the same building as Sculptor's store. It's another sibling brand of Sculptor, and you can enjoy the same 10% discount there too!

Shopping Spots in Hongdae

Fashion Accessories

1. Shoopen (슈펜)

  • Address: Address : 서울 마포구 양화로 153 (이랜드 복합관 홍대점 1F 슈펜)
  • Business Hours : 11:00 - 22:00 (No break time)
  • Promotion: No minimum purchase required, all products are eligible for a 10% discount (Note: Excludes discounted items)

Reserve Here

Shoopen store at 1m from Exit 1 of Hongik University!

The space in the store is indeed very large, and the transportation is also very convenient. It is a comfortable store to browse.

Summer has arrived, and the interior decoration is filled with a summer vibe! Slippers and colorful sneakers are super eye-catching.

Shopen not only has popular shoe styles, but also a bestselling line of bags!

Especially the silver handbag that is currently popular in the summer, it is also a good highlight item.

In addition, you can also buy high-quality everyday matching products at super affordable prices.

2. VIEWMAP(뷰맵)

  • Address: 서울 마포구 연남로 1
  • Business Hours : 12:00 - 21:00 (break time 16:00-17:00)
  • Discounts: 
    •No minimum purchase required, all products are eligible for a 10% discount
    •When purchasing two or more items, receive a complimentary travel eyeglass case

Reserve Here

In the beautiful Yan-Nam Dong Forest, you can find the VIEWMAP store while taking a walk!

VIEWMAP is well-known for its celebrity-endorsed brand and is also a cost-effective sunglasses brand!

Here you can find a variety of designed glasses and sunglasses.

VIEWMAP Yan Nan store does not sell lenses, only sells frames.

However, these frames are all equipped with lenses that block blue light and ultraviolet rays, so they are more comfortable to wear.

It's really fun for the editor to try on various glasses and sunglasses, haha!


3. Hoten (호텐)

  • Address: 서울 마포구 홍익로2길 35
  • Business Hours : 12:00 - 22:00 (No break time)
  • Promotion: 
    •No minimum purchase required, 5% discount on all products
    •Enjoy a 5% discount on purchases over 50,000 won

Reserve Here

Hat store 'Hoten' where you can find various styles and colors of hats suitable for everyday use!

The store space is not too big, but it has a wide variety of styles like a convenience store for hats. You can definitely find a style that suits you.

From baseball caps to fisherman caps, wool hats, and more, the product variety is extensive and the prices are very affordable.

Originally I was worried that it might not have a good texture, but I tried it and upon closer inspection, the texture is actually quite nice!

If you are looking for a cute hat, we recommend Hoten to you!

Must-Visit Shopping in Hongdae

1. Juuneedu (쥬니쥬)

  • Address: 서울 마포구 동교로46길 42-9 (102호 쥬니쥬)
  • Business Hours : 12:00 - 20:30 (No break time)
  • Promotion: 
    •Receive a complimentary faceband worth 4,000 Korean won (random style) upon entering the store.
    •Additional gift of a bear keychain worth 15,000 Korean won for purchases over 80,000 Korean won.

Reserve Here

Cute and emotional design, combined with comfortable material, high value for money! A brand that possesses these three elements at the same time,

It's Juuneedu, a specialized home clothing brand, which is popular not only in Korea but also in Taiwan, Japan, and other countries.

The Juuneedu store is perfect! Just like the brand image, it is full of comfort and a cute atmosphere.

In addition, because there are many different materials to choose from for pajamas, everyone can find the right pajamas for themselves here.

According to your personal preference, choose a cool and breathable material, such as silk-like material or 100% pure cotton, so you no longer have to worry about itching or allergies.

Also, at Juuneedu Hongdae store, you can get a free face wash hairband even if you don't make a purchase! Isn't it super exciting~

Creatrip's shopping discount package is 6000 Korean won, but the average price of face wash hairbands is 3900 to 5900 Korean won,

And it's free, so there really is no reason not to buy this shopping package, right?



  • Address: 서울특별시 마포구 와우산로21길 36-3
  • Business Hours : 13:00 - 21:00 (No break time)
  • Promotion: 
    • No minimum purchase required, all products are eligible for a 10% discount
    • 15% discount for purchases over 100,000 won

Reserve Here

Located on the main street of Hongdae, Codes Combine underwear store!

As one of the leading underwear brands in Korea, this is a store where you can find high-quality underwear at reasonable prices.

The logo on the elastic band exudes a sense of luxury, so it is known as the affordable Calvin Klein in South Korea and is beloved by many.

In addition, the designs and colors of many products in this store are very beautiful!

It is a brand with very affordable prices, but if there is a discount package, you can also get an additional 10-15% off.

So if you're walking on the main street of Hongdae and come across this store, the editor strongly recommends going in and taking a look.

Shopping Spots in Hongdae


1. Butter (버터)

  • Address: 서울 마포구 양화로 153 (이랜드 복합관 홍대점 B2F 버터)
  • Business Hours : 11:00 - 22:00 (No break time)
  • Promotions: 
    • Random gift (either a pin or a fan) for all customers
    • Additional card holder for purchases over 50,000 Korean won
    • Additional pillow for purchases over 100,000 Korean won

Reserve Here

Butter is one of the most popular stationery brands in South Korea today.

The entrance of the store is connected to the subway escalator, providing convenient transportation, and there is also a giant cat doll welcoming you!

This is a stationery brand store, offering a wide variety of stationery items such as dolls, slippers, notebooks, fountain pens, and more.

Especially catching the attention of the editor are the adorable dolls with various patterns and colors!

You can hang it on a bag or use it as a decoration

They are soft and adorable, and the editor really wants to take them all home!


2. THE NINEMALL (더나인몰)

  • Address: 서울 마포구 와우산로29길 50 (1F 더나인몰)
  • Business Hours : 13:00 - 21:00 (No break time)
  • Discount: 
    • Free random gift worth 3,000 KRW for purchases over 30,000 KRW (sticker or postcard)
    • Free mobile stand worth 13,900 KRW for purchases over 50,000 KRW

Reserve Here

As a popular brand of phone case store on Instagram!

It's THE NINMALL. The decoration and atmosphere of the store are filled with a lovely feeling!

The interior space is not large, but there are various products such as phone cases, laptop bags, phone stands, and eco-friendly bags~

There are so many products designed with THE NINEMALL's representative character, Teddy Bear!

Cute phone cases, which can be chosen according to one's preferences, such as alien bear, sunglasses bear, travel bear, etc. The editor likes each design!

Additionally, the prices are very affordable, with an average phone case price of around 9,900 Korean won.


Do you want to visit trendy and fashionable Hongdae popular brand stores?

From Korean casual clothing to footwear accessories and cute stationery, various brands are gathered here, so go and take a look!

Hongdae shopping discount package can be used within one week after purchase, which is an unprecedented value-for-money offer.

Each person with a discount ticket can enjoy up to 20% off and a free gift.

If you plan to visit Hongdae, please make sure to bring this shopping pass.

So we'll see you next time, bye!

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