Hana Tour has launched a luxury Korean package tour priced over 10 million KRW per person, a first in the domestic market. This exclusive 2-week tour includes visits to Korean landmarks such as Dokdo and Namsan Tower, stays at 5-star hotels like Busan’s Westin Chosun, and culinary experiences with local delicacies such as Yeosu’s soy sauce marinated crab and Jeju’s grilled tilefish. A luxury yacht tour in Jeju is also part of the itinerary. This move diversifies the luxury tour market, which has primarily been focused on international travel. The market for high-end packages is expected to grow, targeting affluent individuals.
