Rael, a Korean-founded feminine care and beauty brand, has achieved top sales on Amazon with its organic sanitary pads. Founded in California, Rael has grown into a global brand present in 14 countries and numerous stores, with a focus on hormone-cycle specific skincare through its Rael Beauty line. The brand's innovative marketing and dedication to Korean technology in its products have resonated particularly with the younger generation in the U.S., helping Rael become the first K-beauty brand to enter every Ulta Beauty store, the largest beauty retailer in America. Rael plans further global expansion with a vision to become a leading wellness brand within five years.