Lotte Department Store and Songpa District to Host 'Style Run' Festival with Collaboration from Matinkim
Creatrip Team
10 months ago
Lotte Department Store announced it will hold the 'Style Run' running festival in collaboration with the Songpa District on October 19th. This event has grown to become a flagship event of the Jamsil area, with over 30,000 participants since 2017. The event includes 5km and 10km courses starting at Lotte World Mall. This year, Lotte is expanding the event to become a 'premium running culture platform', involving Korean fashion brand Matinkim. Participants will receive a collaboration kit featuring a cap, functional t-shirt, and towel. Influencers and a former national athlete coach will also be involved to promote and enhance the experience. Lotte aims to establish Jamsil as a "running mecca" through this festival.