Grain On Sponsors Thai Reality Show to Promote K-Enzyme Brand
Creatrip Team
a year ago
South Korean health food brand Grain On is officially sponsoring Thailand's popular reality program 'The Celeb Wars' Season 2, aiming to penetrate the Southeast Asian K-Food market. The show features Thai celebrities competing in selling Korean cosmetics and health foods, integrating K-beauty and K-health brand stories.
Grain On showcases its flagship products like L’eccellente Farro Enzyme, praised for its dietary fiber and resistant starch. The show enhances Grain On's brand visibility among over 10 million viewers on Thailand's Workpoint TV channel. This initiative highlights the growing demand for health supplements in Thailand due to its carbohydrate-rich diet and aging population.
Grain On plans to expand its tailored content collaborations in the Southeast Asian market, leveraging this sponsorship to strengthen its market presence.
