Gangwon Province Tops as Preferred Summer Destination
Creatrip Team
a year ago
This summer, Gangwon Province is the top choice for vacationers in South Korea, with an increase in domestic travel plans over international ones, likely due to economic concerns. A survey by Lotte Members' research platform 'RHYME' revealed that 18.1% of respondents chose Gangwon, followed by Jeju Island (17.3%) and Busan (12.2%). A significant 52.7% of respondents plan to travel within Korea, a 17% rise from last year, while international travel plans decreased to 25.9%. Southeast Asia and Japan are popular for those going abroad. Expected expenditures range from 500,000 to 1,000,000 KRW domestically and 1,000,000 to 2,000,000 KRW abroad.