Surrealist Art Meets Luxury Leather at Delvaux in Seoul
Creatrip Team
a year ago
Delvaux, the oldest luxury leather goods house from Belgium, has launched their new "SUR:REAL" collection in Seoul, Korea. This collection celebrates the 100th anniversary of the Surrealist art movement, featuring artworks by the famous Belgian artist René Magritte. The launch in Seoul was an interactive installation, inviting guests to engage with the surrealist theme through art activities. Delvaux's iconic handbags are part of this collection, showcasing motifs from Magritte's works. CEO Jean-Marc Loubier emphasized the brand's commitment to art and innovation, viewing luxury items as a connection to deeper cultural expressions. Korea holds a significant market position for Delvaux, reflected by their continuous boutique expansions in the country.
