WAAC Expands to Stationery Market with 'WAACKY' Character Collaboration
Creatrip Team
a year ago
Korean golf wear brand WAAC is expanding into the stationery market through a character licensing agreement with ARTBOX. The collaboration will feature WAAC's popular character 'WAACKY' on products such as colorful pens, multi-pouches, and keychains. These items will be available at ARTBOX locations across Korea, highlighting the practicality and design of daily-use items. This marks WAAC's first venture into external distribution through character licensing, aiming to extend its brand identity and engage a broader audience.