Samyang Foods' 'Buldak Ramen' Syndrome Continues to Boom in the US
Creatrip Team
a year ago
Samyang Foods has reported a record profit increase of 133% thanks to the ongoing popularity of 'Buldak Ramen' (a spicy Korean instant noodle), especially in overseas markets. The company has seen a significant rise in sales in the US and Europe, with exports reaching 77% of its total sales. Buldak Ramen has become a hit on social media in the US, leading to its inclusion in major retail chains like Walmart and Costco. Samyang is expanding its production capacity to meet the demand by building a new factory in Gyeongnam Miryang, South Korea.
