GS25 Launches New 'Squid Game' Collaboration Merchandise
Creatrip Team
a year ago
GS25, a popular convenience store chain in Korea, is launching a new line of merchandise collaborating with Netflix's 'Squid Game' Season 3. This campaign includes a variety of interactive events and products, like the 'Lenticular T-money Card' featuring characters 'Young-hee' and 'Cheol-su', and 'Jelly Jump Rope'. The collaboration has generated significant sales in the past, with expectations high for the latest release. GS25 aims to strengthen its position as a cultural platform by associating with globally recognized K-content (Korean content).