Delivery Menu Prices Climbing, Chicken Costs Up by $2-3
Creatrip Team
a year ago
Many food delivery services in Korea are now offering menu items at increased prices compared to in-store purchases. Chains like Mom's Touch and BHC Chicken have adjusted their delivery menu prices upwards, citing high commission fees and delivery costs. For instance, a fried chicken from Mom's Touch costs ₩20,900 on the app compared to ₩17,900 in-store—this higher pricing is known as dual pricing. Restaurants see delivery menu price hikes as necessary due to the delivery economy's influence on the food market. High commission and delivery fees equate to approximately 30% of food prices, causing burdens on restaurants. The increasing reliance on delivery apps compounds the costs, leading restaurants to pass these costs onto consumers, thus accelerating the rise in dining costs.
