Binggrae Launches Nutrition Brand 'GLC The:Care' to Enter Care Food Market
Creatrip Team
a year ago
South Korean company Binggrae has announced the launch of a new nutrition-focused brand called 'GLC The:Care.' The brand aims to offer products that not only taste good but are also professionally designed to meet nutritional needs, providing consumers with personalized options. The first offerings include two 200ml ready-to-drink products designed for balanced nutrition and diabetes care. These products contain patented protein 'BC-4-PRO,' alongside 13 vitamins and 11 minerals. Initially available online and in large supermarkets, the company plans to expand sales in the future. Binggrae aims to grow its presence in the emerging care food market, which is expected to reach 3 trillion KRW this year (around 2.6 billion USD).