Canadian premium snack brand Innofoods will participate in 'Seoul Food 2025,' held at KINTEX from June 10 to 13. Marking its third consecutive year of participation, Innofoods will showcase a variety of clean label products such as coconut clusters, organic granola, and dark chocolate clusters, engaging directly with local buyers and consumers. The exhibition will also see a visit from Lana Popham, the Minister of Agriculture and Food from British Columbia (BC), as part of the BC trade mission to Korea. Innofoods, operating a clean factory in BC, meets organic certification standards and emphasizes hygienic practices. With a strong presence in global markets like Costco and Sam’s Club, it targets premium consumers in Korea through local outlets. In 2024, Innofoods entered a strategic MOU with Emart for its 'BC Weeks' event, highlighting its market expansion in Korea. The brand is recognized for promoting 'healthy ingredients, transparent processes, and global quality,' offering global consumers healthy snacks. Innofoods is also aiming to grow its brand awareness among the MZ generation in Korea through online campaigns.
