FC Barcelona Visits South Korea After 15 Years — BBQ Hosts a Grand Event
Creatrip Team
a year ago
FC Barcelona, one of the world's most prestigious football clubs, will visit South Korea for friendlies against FC Seoul and Daegu FC at the end of July and early August. BBQ, a chicken franchise, is the main sponsor, offering 30,000 free tickets to customers and franchise owners as part of its 30th-anniversary celebration. Promotions include ticket giveaways through the BBQ app and Instagram, as BBQ invests nearly 10 billion won ($7.4 million) in marketing. Key Barcelona players like Robert Lewandowski will join the tour, ensuring a memorable event without "no-show" controversies like past incidents. BBQ aims to expand its global reach with this initiative.