Verish Redesigns Dosan Flagship Store to Enhance Customer Experience
Creatrip Team
a year ago
Verish, a popular 'feeling wear' brand known for its comfortable and stylish women's underwear, has redesigned its flagship store in Dosan. The brand aims to enhance the customer experience by offering customized fitting services through its 'Feel Lab', which matches customers with the best fit based on their body shape and preferences. The store features expanded fitting rooms, including a spacious private room with natural lighting. Verish's second flagship store in Seongsu saw significant success, with half of its weekday customers being international, highlighting its growing global appeal. The brand's diverse clothing line, including easywear and activewear, has also seen increased popularity, now constituting 40% of its total sales.