Successful Shopping Festival in Seoul: 29CM's Summer Igo Week
Creatrip Team
a year ago
The 29CM 'Summer Igo Week' shopping event kicked off in Seoul's Seongsu-dong, drawing 2,200 visitors on the first day despite the scorching sun. With participation from over 2,500 fashion, beauty, and lifestyle brands, the event aims to explore preferred brand tastes. The festival includes both online activities and an offline pop-up store, engaging attendees with interactive missions. Brands like Dragon Diffusion and Row Classic reported significant sales. The event is accompanied by '29Live' broadcasts, showcasing various brands each day. The festival continues until September 14 with special discounts.
