HanaTour, led by CEO Song Mi-Sun, is integrating advanced AI technology with its extensive travel data to revolutionize the travel industry. They recently launched 'H-AI,' an AI travel agent that assists customers with comprehensive travel planning, offering real-time updates on itineraries and travel conditions. HanaTour aims to evolve H-AI into a 'digital travel partner' guiding clients throughout their journey. Additionally, AI tools are supplied to agents and call centers to enhance customer support and sales efficiency, while internal tasks such as inventory and itinerary planning are streamlined through AI. The company believes in the synergy of human insights and AI, aiming to enhance the overall travel experience without replacing human interaction.
