Exclusive Launch of NBA Musinsa Edition with Hollybang Collaboration Photoshoot
Creatrip Team
a year ago
NBA, a street casual brand by Hansae MK, has exclusively launched the Musinsa Edition, expanding the signature 'Hardwood Classic' line featuring vintage logos of historic NBA teams like the LA Lakers and New York Knicks. This edition includes diverse design elements such as color blocking and mesh materials, combining blockcore and street aesthetics. Dance crew Hollybang, winners of 'Street Woman Fighter', showcased stylish performances, enhancing the trendy and sporty vibe of the collection. Hollybang's leader, Honey J, has also raised expectations for the collection. A showcase event is running from May 30 to June 15, featuring discounts and giveaways. Hollybang will host a live Musinsa event on June 4, sharing styling tips and engaging with fans. NBA aims to attract Gen Z female consumers and expand its trendy brand identity through its partnership with Musinsa.
