Longer Summers Prompt Fashion Shift to Cooling Fabrics
Creatrip Team
a year ago
As climate change causes prolonged summers, the fashion industry in South Korea is focusing on 'cooling fabric' clothing. These garments, which provide a cool touch and good air circulation, have evolved from simple functional items into core product lines that express brand identities. With a practical yet stylish appeal, cooling apparel is gaining popularity as it fits well for everything from work attire to sportswear. Brands like Nepa and Black Yak are expanding their cooling fabric collections, including dresses and jackets, while premium golf wear brands integrate advanced cooling technologies to adapt to the extended summer climate.
