CJ Olive Young Partners with YouTube Shopping for Wider Indie Brand Exposure
Creatrip Team
a year ago
CJ Olive Young, a leading beauty and health retailer in South Korea, announced its partnership with YouTube's Shopping Affiliate Program. Starting November 29, this initiative will allow creators to integrate Olive Young's products, particularly indie brands, into their video content, including videos, shorts, and live streams, encouraging purchases. Creators who meet certain criteria can easily register to link Olive Young's products to their content, expanding brand visibility without additional affiliation. As per Ipsos's survey, 73% of South Korean YouTube viewers gain information influencing their purchase decisions from the platform. Olive Young aims to boost content competitiveness continually, offering customers enjoyable commerce experiences.
