Shinsegae Department Store Collaborates with Michelin-Starred Restaurants for VIP Dining Experience
Creatrip Team
a year ago
Shinsegae Department Store in South Korea is offering a distinguished culinary experience for its VIP customers. Until July 30th, VIP guests can enjoy desserts crafted by Chef Seohyun Min from Michelin 2-star restaurant 'Allen' at exclusive lounges. These lounges include Trinity and Upper House, accessible to top-tier members based on their annual spending. Additionally, VIPs can use their points for private dining at nine Michelin-starred restaurants, such as L'Amittie and Jungsik. Later this year, special courses will be curated in collaboration with Michelin 3-star and 1-star chefs for Shinsegae's VIPs. This initiative is part of a trend where department stores are increasingly focusing on exclusive services for their VIP clientele, reflecting their rising importance in revenue generation.
