Lotte Chilsung Introduces Yoo Seung-ho as Eco-friendly Water Ad Model
Creatrip Team
a year ago
Lotte Chilsung Beverage has selected actor Yoo Seung-ho as the advertising model for their water brand 'Isis.' Known for his frugal lifestyle and use of second-hand products, Yoo embodies the eco-friendly philosophy that Isis aims to represent. The advertisement highlights various eco-friendly innovations such as the introduction of label-free bottles, reduced cap height, and lightweight PET bottles made from recycled materials. The campaign is broadcasted on TV and digital platforms, promoting Isis's commitment to sustainability. The follow-up video, 'Why Isis is Disappearing,' emphasizes their continued environmental efforts.
