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Lotte Wellfood Launches 'Gum Goods' with Up&Up

Creatrip Team

a year ago

Lotte Wellfood partners with lifestyle brand Up&Up to release 'Lotte Gum X Up&Up' merchandise. The first collection features 18 electronic accessory items, such as epoxy cases and MagSafe card slots, designed with Lotte's iconic gum brands and four-leaf clover motifs. Emphasizing luck, the products convey positive messages like 'Good luck to you' and utilize vibrant colors. A second lineup including home products is expected later this year. Available on the Up&Up official mall and other online platforms.

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