Shopee Korea Sees 63% Increase in Orders of K-Products in 2024
Creatrip Team
a year ago
Shopee Korea reported a 63% increase in K-product orders and a 44% revenue growth in 2024 compared to the previous year. Categories like beauty, hobbies (including K-Pop merchandise), health, mobile accessories, and food showed significant growth, with beauty alone seeing a 77% rise in orders. The demand for K-products is rising in markets like Vietnam and Thailand, where Shopee Korea is focusing on expanding logistics and live streaming marketing. This trend indicates a growing international interest in Korean products, facilitated by platforms like Shopee.
