Senyu Soju Chairman Joong-Rae Cho Stars in Bold New Product Poster
Creatrip Team
a year ago
Joong-Rae Cho, chairman of Senyu Soju, appears as a model in promotional posters for the company's newly launched product 'SenyuLin', a revamped version of 'Magguelin'. This new soju features locally sourced rice and barley distillates, enhancing its smoothness and depth. The product design incorporates the company's whale mascot and green color to symbolize good fortune and joy. Cho's direct involvement in the campaign reflects his commitment to quality and consumer engagement, particularly appealing to younger audiences through innovative social media content. Senyu Soju aims to strengthen its regional presence with this launch.
