Transforming Travel with Storytelling: Innovation in Knowledge Guiding
Creatrip Team
a year ago
Travelabel, a South Korean startup founded in 2017, is revolutionizing the travel experience with its 'knowledge guiding tours'. Moving away from typical package tours that focus on shopping, Travelabel provides pure guide tours based on professional storytelling about cultural sites. These tours aim to deliver a broad historical perspective, comparing Korean history with other cultures. By maintaining high service quality through scripted guides, Travelabel is also publishing these storytelling contents. The company has expanded into B2B services and educational fields, demonstrating significant growth. Travelabel is poised to become a content-focused company emphasizing irreplaceable on-ground experiences, driven by human warmth and insight amidst the AI era.
