Jeonju's Famous 'Pungnyeonsundae' Rebrands as 'Jeongsujin Pungnyeonsundae'
Creatrip Team
a year ago
Pungnyeonsundae, a beloved restaurant known for serving traditional Korean blood sausage soup (sundae gukbap) in Jeonju, has rebranded as Jeongsujin Pungnyeonsundae. The change aims to preserve the rich taste of traditional sundae while incorporating a modern brand image. The restaurant name now includes chef Jeong Su-jin's name to enhance trust and foster a closer connection with customers. CEO Kook Jae-eon stated that the rebranding is a step forward in maintaining the beloved tradition and customer loyalty. To celebrate the rebranding, Jeongsujin Pungnyeonsundae will launch various promotions and social contribution activities.
