The Founders' Brand 'Anua' Achieves 300% Growth; Reports Operating Profit of 145.7 Billion Won Last Year
Creatrip Team
a year ago
The Founders, a global brand builder company, announced that its financial results for 2024 showed significant growth. Sales increased by 299% to 427.8 billion won and operating profit rose by 264% to 145.7 billion won from the previous year. Over 90% of sales came from overseas, highlighted by the success of their brand 'Anua', which was recognized as a top brand on Amazon in the USA and achieved number one in Japan's Qoo10 cosmetics section. Anua expanded its presence in key retail channels like Ulta Beauty in the USA and Boots in the UK. The company employs a unique 'reverse engineering' approach using customer data to design products and operates with talents from various industries, differing from typical beauty firms. The Founders plans to further global expansion by hiring more than 100 new staff and launching the revamped 'Fromlabs' hair care brand.
