"Dreaming of a Platform for Beauty Enthusiasts" - South Korean Influencer and Entrepreneur Min Saerom Leaves 'Romand'
Creatrip Team
a year ago
Min Saerom, a prominent K-beauty influencer and co-founder of the successful South Korean cosmetics brand 'Romand', has left her role to join US-based startup 'Beaubble' as Brand Director. Beaubble aims to create a platform where beauty enthusiasts—often referred to as 'Ko-deok' (cosmetic fans)—can actively participate in and profit from the beauty industry. This move signifies her desire to innovate beyond a single brand, expanding opportunities for beauty enthusiasts globally. Despite her departure causing surprise amongst fans, she sees Beaubble as a global playground for beauty lovers. She continues to maintain her presence as a social media influencer through her YouTube channel, 'Gaecko’s Open Studio'.