Korean chicken franchise Mexicana has launched a new product, 'Chifilling HOT', to target the niche market for spicy flavors. This product is a new lineup from the original hit 'Chifilling', featuring a trendy spicy taste with a base of Cajun-style seasoning, crispy crumb coating, and 100% natural mozzarella cheese. It maintains the original's crispy exterior and soft interior (Korean term '겉바속쭉'), allowing consumers to enjoy a unique eating experience. Three sauce options—Hot Fire Salsa Ring, Dip Cheese Ring, and Olive Branch Ring—are available to suit different tastes. To accommodate various preferences, a 'half-half menu' combines the original 'Chifilling' with the 'HOT' version, gaining popularity among a broader customer base. Promotions include offering half of the original 'Chifilling' for free with the purchase of 'Chifilling HOT' through the Mexicana app in April. Mexicana aims to continue innovating to meet changing consumer tastes and trends.
