Amorepacific Opens Applications for the 16th Brand Challenge
Creatrip Team
a year ago
Amorepacific has announced applications for the 16th Amorepacific Brand Challenge, a marketing contest aimed at discovering global talent among college students. This year, the contest expands to include participants from the US and Japan alongside Korean students. Participants can choose one of Amorepacific's major brands - Laneige, Aestura, or illiyoon - and propose innovative social media marketing strategies. A winning team in Korea receives a prize of ₩10 million (KRW, South Korean Won), with prizes for top teams in the US and Japan including fully funded visits to Korea.
