Increase in Demand for Spring Fashion Items Despite Cold Weather
Creatrip Team
a year ago
Despite the lower-than-usual temperatures in Korea, spring fashion items like blouses, skirts, and cardigans have seen an increase in demand at 29CM, an online fashion platform. From April 1 to 14, searches for these items increased by more than 30% compared to the previous year. The trend includes a rising popularity of sheer and see-through (시스루) materials known for their romantic and luxurious look. During this period, 29CM is hosting the '29 Mood Refresh' event until April 28, offering discounts on spring and summer items, including popular designer brands. They also provide daily discounts and additional coupons for purchases over a certain amount, catering to customers preparing for the upcoming warmer seasons.
