Hermès Menswear Designer, Veronique Nichanian, and Her Long-standing Presence in the Industry
Creatrip Team
a year ago
The 2025 Hermès summer men's collection was showcased in Seoul, capturing the essence of the Han River's blue palette, appealing to the theme of 'men encompassing sea and city.' Veronique Nichanian, Hermès menswear designer since 1988, graced the show with her presence, exemplifying Hermès' commitment to artistic freedom and respectful collaboration, akin to a long-lasting marriage. Her designs reflect the modern man's desire for individuality, using innovative materials like silk, to merge tradition with modernity. The collection’s focus on elegance and practicality is inspired by Nichanian’s travels and observations of everyday life. This show included nine unique 'Seoul edition' looks that symbolize the balance of sophistication and casual comfort in menswear.
