Must It Initiates Strategic Investment amidst Sale Rumors
Creatrip Team
a year ago
Must It, an online luxury goods trading platform in South Korea, is seeking strategic investment in its Series C funding round with Samjong KPMG as its advisor. The focus is on building a long-term growth partnership and enhancing sustainability. Previously, Must It has secured funding from firms like IMM Investment, SoftBank Ventures, Kakao Investment, and CJ ENM during Series A and B rounds. Despite rumors of a potential sale, the company asserts that while they have received acquisition offers due to their stable financial structure, no specific negotiations are underway. CEO Jo Yong-Min retains a 73.78% stake but is open to strategies that enhance the platform's competitiveness and sustainability.