Now In Korea

Foreign Shoppers Enjoy K-Fashion at Magnolias

Creatrip Team

a year ago

The K-fashion brand 'Depound' in Hannam-dong is attracting a significant number of foreign shoppers, with around 70% of visitors coming from Japan, the Americas, Europe, and Southeast Asia. The brand, launched in 2016, is known for its "emotional daily life" slogan, blending natural emotions into lifestyle products, and is especially popular among women in their 20s and 30s.

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