MUSINSA Hosts Stanford MBA Students, Showcasing 'K-Fashion's' Competitiveness
Creatrip Team
a year ago
On the 28th, the headquarters of MUSINSA, a prominent online fashion platform in South Korea, welcomed around 30 Stanford University MBA students and professors as part of a global seminar. This visit was part of Stanford's annual 'Global Study Trip' program to better understand cultural and economic trends worldwide. This year's theme focused on the 'K-wave,' including K-pop, K-beauty, and K-fashion. MUSINSA discussed its growth strategy from a sneaker community to a global fashion platform and its expansion into the North American market. The students also explored MUSINSA's offline stores in Seongsu, reflecting international interest in K-fashion.