UGG Presents Artist Collaborations and Interactive Events at Dosan Flagship Store
Creatrip Team
a year ago
UGG, imported and sold by Shinsegae International, is enhancing offline marketing by offering interactive experiences at its Dosan flagship store near Seoul's Dosan Park. Opened in January, the store is designed as a large, immersive brand experience space. The store features the latest collections, a Community Zone for cultural exchanges, artist collaborations, and customer-participatory events such as custom merchandise and giveaways. UGG aims to offer a unique shopping experience that extends beyond product sales.