K-Expo France Draws 36,000 for Korea-France 140th Anniversary
Creatrip Team
a month ago
The 2026 K-Expo France, held in Paris from June 16–19 to mark 140 years of Korea-France diplomatic ties, attracted about 36,000 visitors. Organized by Korea’s Ministry of Culture and the Korea Creative Content Agency, the event combined K-content with technology, beauty, and food industries. Seventy-four Korean companies showcased interactive zones like K-Tech Connect, K-Beauty Boutique, and K-Food Market. A K-pop concert, “Inkigayo in Paris,” drew roughly 3,500 attendees. Business matchmaking from June 18–19 involved 46 Korean firms and about 100 European buyers, producing 575 consultations, 26 agreements, and $52 million in potential export deals. The expo demonstrated strong European interest in K-culture and will continue in Mexico City this September. (Inkigayo: a popular Korean music TV show)
