Now In Korea

Inside the design studio 'Ordinary People' behind BTS album covers and Korea's big brands

Creatrip Team

a year ago

Ordinary People is a design studio based in Seoul that specializes in brand strategy and art direction. Founded in 2006 by friends from Hongik University, it has crafted the identities of major brands and famous K-pop albums, including BTS. The studio's name reflects its collaborative approach and humble beginnings. Ordinary People designs for entities like HYBE and art museums, focusing on creating unique identities for their clients.

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