Kimbap, a traditional Korean dish made of rice and vegetables rolled in seaweed, is becoming a global sensation according to a report by the Washington Post. The dish gained international popularity, partly due to its appearance in the 2022 hit Korean drama 'Extraordinary Attorney Woo,' where the protagonist, Woo Young-woo, declared kimbap as her favorite food. The simplicity and transparency of kimbap's ingredients have made it a beloved and reliable dish. The drama's success has heightened global interest, with even frozen kimbap selling out in American stores. Kimbap has long been admired by foreigners visiting Korea for its taste, affordability, and nutritious qualities.
