Samyang's Buldak Brand Achieves $1 Billion in Overseas Sales
Creatrip Team
a year ago
Samyang Foods' popular 'Buldak Bokkeummyeon' (spicy chicken stir-fried noodles) has marked a significant achievement by generating over $1 billion in sales exclusively from international markets. The company's overseas sales reached 1.34 trillion KRW in 2023, a 65% increase compared to the previous year. About 80% of Samyang's total revenue now comes from overseas, establishing it as a global brand. The expansion in markets like the US and China, driven by strategic local initiatives and product launches, has significantly contributed to this growth. Samyang expects further growth with the completion of its second production facility in Miryang, enhancing its ability to meet global demand.
