How EventUs Became Korea’s Top Event-Tech Platform: Data, AI and Focus on Attendance
Creatrip Team
a month ago
Event-tech startup EventUs has grown into Korea’s leading event platform by using a 2 million–record customer database, AI tools and end-to-end services to boost attendee acquisition and measure ROI. Founder Ahn Young-hak shifted a university communication tool into a full event platform that now handles registrations, reminders, no-show deposits, on-site check-in, surveys and analytics in one place. EventUs targets organizers’ biggest pain point—getting the right people to events—by sending tailored ads based on company, role and past attendance, and by advising or co-developing stronger event content when needed. The platform reports high reuse (70%) and significant paid ticket volume, claiming cases where 70% of registrants attend and over 5% convert to purchase, yielding strong event ROI. EventUs is expanding into event planning and AI-driven page creation: uploading meeting audio could auto-generate an event page, recruitment and operations. Ahn emphasizes that while AI and automation streamline operations, the core of events remains human-to-human connections.
