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FlagFillIconNow In Korea
Investment Firms and Entertainment Companies Team Up for K-Pop Star Development
Creatrip Team
9 months ago
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For the first time, a 'Cultural Industry Specialized Company' has been established in South Korea to support K-Pop artists with album production and global market entry. This initiative, aimed at securing funds for cultural content, is a collaboration between venture capital firms and the entertainment industry. Recently, DSP Media, a subsidiary of RBW, launched 'Youngpasi Cultural Industry Specialized Company' to invest in the girl hip-hop group Youngpasi. This new funding model is expected to be increasingly adopted as the cost of nurturing K-Pop talent continues to rise. It also provides venture capital firms a more direct way to invest in promising artists without relying on acquiring shares in entertainment companies. The move signifies a shift in financing strategies within the K-Pop industry, potentially benefiting both large and small agencies by allowing systematic growth strategies for global market expansion.
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