Retro Trend in K-pop: Tamagotchi and MP3 Players Make a Comeback
Creatrip Team
a year ago
The retro trend in K-pop is gaining momentum as nostalgic items become popular official merchandise. JYP Entertainment released Stray Kids-themed Tamagotchis, which quickly sold out, emphasizing the appeal of these iconic 1990s toys. Similarly, SM Entertainment launched an MP3 player as an official good to commemorate its 30th anniversary, featuring modern upgrades while preserving its original shape. This retro wave in K-pop merchandise follows the successful revival of physical albums with retro themes, exemplified by various groups and artists. Experts suggest this trend resonates with both the new generation and nostalgic older fans, ensuring its continued popularity.
